Authenticity. It’s everywhere these days, yet hard to actually find. Everyone seems to be talking about being their “authentic self” and staying true to an authentic voice, whether personally or in branding…Read More
We’re excited to roll out the first installment of our brand development series, where we're talking to companies big and small about different aspects of their brand development and marketing…Read More
One of the most critical, yet overlooked components of a brand’s identity is a style guide. A style guide is a cross between an instruction guide and the brand bible…Read More
Check out the video below to see how Beach Lion’s Creative Director, Mike Nolasco, turned an image of the world into a crystalized mark…Read More
When talking to clients about logos and branding, color is often one of the first elements to come up. There’s no doubt that color is crucial for brand presence, recognition, and communicating…Read More
Nike. Coke. Google. What do these giant brands have in common? They all rely on emotional advertising to strengthen their brand presence…Read More
Does good design really matter for your business?
Spoiler alert... YES.