Beach Lion
Beach Lion

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Arizona Coyotes – Join Our Pack

NHL Hockey team, the Arizona Coyotes, came to Beach Lion with a goal of developing a creative campaign that highlights youth hockey players, their love for the game of hockey as well as the beautiful Arizona landscape and surroundings. Along with the video, Beach Lion created a look that was consistent with the TV spot to use on all Coyotes print, digital, outdoor, and social media platforms.

 
 

PRODUCTION

DESIGN

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Rally the Valley

From the cowboy that has been a season ticket holder since the team’s conception, to the mother and daughter gearing up together in their favorite Coyotes garb, the Rally the Valley campaign highlights hardcore fans in “the Valley,” showing how they come together to support the home team. Used on TV broadcast as well as all of the Coyotes’ social platforms.

 
 
 
“Working with Mike, Laura and the Beach Lion team was a highlight of my career. Their ability to take our strategy and turn it into an award winning work of art was amazing to say the least. When looking for a creative agency that will no doubt go above and beyond for you any time of the day… look no further than Beach Lion because they will always have your back.”
— Matthew Shwayder, Marketing Project Manager | Arizona Coyotes