One of the most critical, yet overlooked components of a brand’s identity is a style guide. A style guide is a cross between an instruction guide and the brand bible…
Read MoreWe had the amazing opportunity to work with Erica Johnston, founder of Pemberley Rose, a company offering chic, high style, children’s haute couture…
Read MoreCheck out the video below to see how Beach Lion’s Creative Director, Mike Nolasco, turned an image of the world into a crystalized mark…
Read MoreWhen talking to clients about logos and branding, color is often one of the first elements to come up. There’s no doubt that color is crucial for brand presence, recognition, and communicating…
Read MoreNike. Coke. Google. What do these giant brands have in common? They all rely on emotional advertising to strengthen their brand presence…
Read MoreOn any given day in any given city, thousands of people are looking down, tapping away on their mobile device. There are more than 200 million smart phone users in the US, which is a huge population of potential customers that can’t just be ignored…
Read MoreDoes good design really matter for your business?
Spoiler alert... YES.